If you are like most internet marketers odds are your time is precious and you like to get your tasks done as quickly as possible in order to get more done in an average day. While some of your tasks can be completed in probably a matter of an hour, others like building the perfect mailing list may tend to take more time than you can realistically afford to dedicate to it. Although you know that the perfect mailing list can help you achieve marketing success, obtaining the signups that you need can actually be easier said than done. Here are some simple tips that can help you build the perfect mailing list with very little effort so you can achieve your marketing goals in no time.
First, avoid buying any form of safe list from any of the internet marketers on the web. While this may seem like the quickest and easiest way to obtain a lengthy list of email addresses, this is the quickest way to get your site and your product classified as a spammer. We all get our fair share of spam on a daily basis. While a small percentage of our emails may come from lists we signed up for and forgot about, most come from our email address being sold via a third party safe list. If you want a true following, make sure they opt-in from your site only; otherwise, you run the risk of damaging your site’s reputation due to improper email practices.
Lastly, make sure you include a newsletter signup box on every page of your site. Since most of your visitors will come from search engine results or referrals, there is a high probability that your visitors will end up on pages other than your homepage. In order to not miss out on a potential customer, you will want to make sure you give them the option to sign-up for your newsletter so they have the option to learn even more about the products and services that you have to offer. Even if they do not want to buy a product now, providing them with more information minus the sales pitch increases the chance that you will be able to turn them into a customer at some point in the near future.
These are just a few of the tips that can help you build the perfect mailing list. Make sure you avoid using third party safe lists at all costs and give your visitors the chance to sign-up for your newsletter regardless of which page they land on and you will be able to build the perfect mailing list that will make your product a success for years to come.
